Berkley Named Sports Authority Hometown Hero - University of Colorado Athletics

BOULDER--Ben Berkley's continual promotion of good sportsmanship and team unity earns him this week's hometown hero.

Berkley spends most of his week nights coaching youth soccer and hockey. He is most notably known for his encouragement of having fun in either practice or a game. The most desirable trait in a coach is the ability to make not only better players on the field, rink, or court, but to make them better for the future-- Berkley has just that. He has left a great impact on not only his players, but their families as well.

Berkley can be heard encouraging, praising and correcting his team with an eye to fairness, gentleness, and good sportsmanship. His love for being involved in the world of athletics has made parents honored to have their child on his team. Berkley's ability to ensure everyone is having fun while competing has encouraged members of his team to be better at whatever they pursue.

Ben is nominated by Steve Warren who says, "It is an honor to know a man who is so dedicated and willing to encourage youth in this way."

Sports Authority and the University of Colorado athletic department are honored to recognize Berkley as a Sports Authority Hometown Hero. As the winner, he will receive a $100 gift card to Sports Authority, a t-shirt and a certification of merit.

Due to NCAA rules and regulations regarding recruiting, any high school aged person (ninth grade and above, or seventh grade and above for boys basketball) and any coach of a high school aged student-athlete are not eligible for this program.

About Sports Authority

Sports Authority is staffed with experts in all areas of sports and fitness related topics, and strives to be the ultimate "authority," both on and off the field. Whether in the game or cheering from the sidelines, Sports Authority is the leading destination for consumers to fulfill their own sports equipment needs, as well as find their favorite team's apparel. Sports Authority operates 465 stores in 45 states, and employs more than 15,000 associates nationwide. It also operates stores in Japan under a partnership with AEON Co., Ltd. The company's e-commerce website is located at www.sportsauthority.com.