End Zones To Feature Social Media For Spring Game

End Zones To Feature Social Media For Spring Game
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BOULDERGÇöThe end zones for the annual University of Colorado Spring Football Game will feature social media, the school announced Friday. 

This is the first time CU has painted the end zones for the spring game, as they are usually blank. The north end zone has the official twitter handle for the athletic department, @CUBUFFS while the south end zone will feature the official hashtag for the Buffaloes, #GOBUFFS. 

GÇ£We decided since we have a nationally televised audience and the end zones are not traditionally painted for the Spring Game, it would be a opportunity to promote our social media and engage our fans through our digital platforms,GÇ¥ said Matt Biggers, the athletic departmentGÇÖs Chief Marketing Officer.

The traditional end zone artwork of BUFFALOES will not change for regular season games, but Biggers said there will be a heightened awareness around CUGÇÖs digital assets moving forward inside Folsom Field.

The game, scheduled for Saturday at 10:30 a.m., will be televised nationally by the Pac-12 Networks, the first time the annual intrasquad game will be televised locally or nationally. As is the case for the last several years, the game will be aired on KOA with Mark Johnson, Larry Zimmer and Chad Brown calling the action.

The CU Garage Sale is also taking place Saturday at Balch Fieldhouse starting at 9 a.m. through the end of the game.